Use Cases

Built for how revenue teams actually work.

Four people, four jobs to be done, one platform that learns the shape of each.

The AE

Closer

Lives inDeal Intelligence
Signature moment

Tuesday 2pm discovery with ACME — walks in already knowing the CFO got looped in last week, the champion pushed back on pricing, and the value statement to lead with for the technical evaluator is not the one for the economic buyer. After the call, the room ingests the transcript and drafts the follow-up referencing the specific objection.

Primary modules
Deal RoomsRepliesProspect Research
ACME · Deal RoomNegotiation
5 sources · updated 12 min ago
Buying committee
AC
Alex Chen · VP Revenue Ops
Champion
DL
Dana Liu · CFO
Economic
MP
Marcus Park · Director, RevOps
Discovered
Risk · 84%

Champion pushed back on pricing in last reply. CFO looped in 6 days ago.

For Dana (CFO)

“One platform replaces $80K–$180K in disconnected tools. Payback inside two quarters at your team's send volume.”

The shift

Before and after

Five things change the day you switch. Each one compounds.

1

Pre-call prep

Before

30–40 minutes per call digging through Salesforce, email threads, Slack, and the Notion doc nobody updated.

After

5 minutes reading the Deal Room digest. Buying committee mapped, open insights surfaced, value statements pre-loaded.

2

Buying committee

Before

Mental model that drifts between calls. You forget who the economic buyer is mid-deal.

After

Auto-discovered from the corpus, tagged Champion / Economic / Discovered, with new members surfaced as they appear in threads.

3

Post-call follow-up

Before

Generic "circling back" notes that don't reference what was actually said in the meeting.

After

AI drafts citing the specific objection from the transcript, in your voice, ready to edit and send.

4

Per-persona messaging

Before

Same value prop sent to the champion and the CFO. Predictably weaker results from the wrong audience.

After

Different value statements generated per persona, grounded in the deal's actual conversation history.

5

Deal handoff context

Before

Outbound history evaporates the moment the SDR hands the deal over. You start the discovery call cold.

After

Original signal, full outreach thread, and Personalization Sources persist into the room automatically.

Reclaim your week

What you don't do anymore

  • Stitch together email threads, LinkedIn convos, and meeting notes by hand
  • Re-explain the deal context to the AI every time you ask for help
  • Forget which persona cares about which value prop
  • Write generic "circling back" follow-ups when momentum stalls
Where you spend your day

The modules you live in

Deal Rooms

Source aggregation across nine types — AI reports, web crawls, news, LinkedIn convos, documents, CRM, transcripts, email threads. Conversation-aware, persona-aware, with typed insights and pinned prompts.

Replies

Multi-thread management with full deal context — not just the last message, but the entire deal history and the persona you're responding to.

Prospect Research

Research persists from outreach into the deal. The signal that triggered the original cold email is still attached when you walk in.

The payoff

Why this works for you

Walk in informed

The Deal Room is a workspace, not a log. Pre-call prep is reading, not building.

The committee maps itself

The system surfaces new members from forwarded emails and meeting attendees, with priority tags.

Per-persona value statements

AI writes different value props for the champion, the economic buyer, and the technical evaluator.

See Orcha for aes

One platform for the entire prospecting workflow — tuned to how you actually work.

Book a Demo